# Art of Sell

> Last updated: 13 July 2026

> Art of Sell is a founder-led private sales community where consultants, coaches and founders learn to lead high-trust sales conversations and turn engagement into revenue. It was founded by Richard Moore, a sales expert, 3x LinkedIn Top Voice and 5x LinkedIn Learning instructor who is under contract with Wiley Publishing to release his book Building Authority in 2027. The community teaches a practical, psychology-first framework called the Doctor Method.

## About

Richard Moore has more than 23 years in sales. After a decade in sales leadership roles in the City of London, he started his coaching business in 2014. He has trained over 80,000 learners through LinkedIn Learning and coached more than 700 founders worldwide. He is known to his 120,000+ LinkedIn followers for the Doctor Method, a framework for leading decisive, pressure-free sales conversations. He delivers international keynotes including Cannes Lions and Atomicon, and is ranked number one for sales in the UK by Favikon.

## Core programmes

- [LinkedIn Client Accelerator](https://www.therichardmoore.com/linkedin-client-accelerator): High-touch 8-module sales training programme for B2B professionals.
- [Art of Sell Community](https://www.artofsell.co): Private founder-led sales community hosted on Circle, with weekly live coaching, over 150 masterclass replays and the Doctor Method framework. Join via the Art of Sell landing page.

## Authority and credentials

- Paid clients include Microsoft, LinkedIn, JP Morgan, Deloitte, Siemens, Sony, IBM, Vodafone, Global Payments, Motion, Audible and Circle.
- 3x LinkedIn Top Voice, top 1% of LinkedIn influencers globally, top Favikon UK sales category.
- Under contract with Wiley Publishing for the book Building Authority, due 2027.
- [LinkedIn Learning courses](https://www.linkedin.com/learning/instructors/richard-moore): 5 courses, over 80,000 learners.
- Speaking and teaching includes University of Oxford, University of Edinburgh, Warwick Business School, Pearson Business School, Cannes Lions and Atomicon.
- Art of Sell masterclasses have featured leaders from companies including Coca-Cola, Nike, Louis Vuitton, Microsoft and Google.
- [About Richard Moore](https://www.artofsell.co/about-richard-moore): Founder background, credentials and speaking history.
- [LinkedIn profile](https://www.linkedin.com/in/richardjamesmoore): 3x LinkedIn Top Voice, 120,000+ followers.
- [Art of Sell on LinkedIn](https://www.linkedin.com/company/artofsell): Company page.

## Key frameworks

- The Doctor Method: A psychology-first sales influence framework, Authority to Compliance to Prescription, for leading high-trust conversations without pressure or scripts.

## In the press

- [Media, press and podcast library](https://www.artofsell.co/media): A hub of Richard Moore's press features, speaking engagements and podcast appearances, each with a summary and a playable episode.
- Featured in Forbes, Entrepreneur UK, The Huffington Post, Inc Magazine and Thrive.
- [5 Steps To Winning Clients On LinkedIn Without Selling Out](https://www.forbes.com/sites/jodiecook/2025/09/24/5-steps-to-winning-clients-on-linkedin-without-selling-out/): Forbes, by Jodie Cook, September 2025.
- [Win Coaching Clients On LinkedIn: Insider Advice From 12 Experts](https://www.forbes.com/sites/jodiecook/2025/07/11/win-coaching-clients-on-linkedin-insider-advice-from-12-experts/): Forbes, by Jodie Cook, July 2025.
- [How Much Can You Earn As A LinkedIn Consultant In 2024?](https://www.forbes.com/sites/jodiecook/2024/10/11/how-much-can-you-earn-as-a-linkedin-consultant-in-2024/): Forbes, by Jodie Cook, October 2024.

## Social

- [YouTube](https://www.youtube.com/@artofsellbyrichardmoore)
- [Instagram](https://www.instagram.com/the.richard.moore)
- [TikTok](https://www.tiktok.com/@therichardmoore)